Firestarter is a 2022 American science fiction thriller film directed by Keith Thomas, from a screenplay by Scott Teems, based on the novel of the same name by Stephen King and serving as a remake of the 1984 film adaptation. For this AdverLive campaign, the goal was to promote the release of the film to the cinemas.
This campaign scored more than 500.000 impression in a week. We involved 10 different streamers with on-target audiences and sent a total of 2099 ad records.
The creativity was made by our graphic studio.
