God of War Ragnarök is an action-adventure game developed by Santa Monica Studio and published by Sony Interactive Entertainment. It was released worldwide on November 9, 2022, for the PlayStation 4 and PlayStation 5, marking the first cross-gen release in the God of War series.
This campaign scored more than 685.000 impression in a week. We involved 11 different streamers with on-target audiences and sent a total of 2108 ad records.
The creativity was made by our graphic studio.